Let’s be real.
2025’s economic terrain is harsh. Trump’s back in the Oval Office. Tariffs are stacking. Margins are shrinking. And every dollar spent on marketing has to pull its weight.
For outdoor and adventure brands, it’s a perfect storm, and traditional growth playbooks are getting shredded.
So how do you fuel real growth in a no-room-for-error economy?
You go Performance+
The New Cost Reality
📈 Tariffs are up. Gear and apparel imports from China, Vietnam, and elsewhere are being hit with 30–50% increases.
💵 Margins are down. Brands are eating costs or passing them on, both risky moves.
📉 Ad ROI is shaky. Paid channels are more expensive, less predictable, and harder to scale.
Outdoor brands are under pressure to grow leaner and smarter, and that’s where affiliate performance marketing steps in.
What is Performance+?
Performance+ is GravityFed’s full-service affiliate program management for brands that want to grow revenue without bloating their marketing team.
We handle setup, strategy, optimization, and day-to-day management of your affiliate program. Whether you’re launching from scratch or want to take an existing program to the next level, we plug in fast and scale hard.
Here’s what you get:
✅ Affiliate strategy & program setup
✅ Top-tier partner recruitment & activation
✅ Ongoing optimization & performance tracking
✅ Industry-aligned creative & promo support
💥 One-time startup fee gets you fully dialed.
💰 Then we scale with you, only earning when we drive results.
Why Brands Are Going Performance+
In a tariff-driven, high-stakes market, Performance+ delivers:
⚡ Speed to launch – No months-long onboarding, just smart execution.
⚡ Revenue-aligned growth – We’re performance-paid, your success is our success.
⚡ Built-in outdoor expertise – We know the terrain, the gear, and the buyers.
⚡ Scalability – From niche DTC to growing omni-channel brands.
Who It’s For
Performance+ is built for brands that want real results without adding headcount, including:
🗻 New outdoor brands launching their first affiliate program
🎿 Established brands with underperforming or neglected programs
🎒 DTC brands expanding into content, creator, or ambassador partnerships
🥾 Gear companies seeking channel diversification post-tariff hit
The Playbook Forward
Smart brands in 2025 are:
- Reallocating ad spend to performance-driven channels
- Using affiliate to offset margin pressure
- Partnering with experts who live and breathe the outdoor space
Performance+ is the engine behind that pivot.
🔗 Ready to Plug In?
No fluff. No long-term risk. Just a lean, expert-driven growth model that gets results.
👉 Let’s build your affiliate growth engine.
Start Your Strategy Session
